The Wine Bros - the four leads at a Tuscan vineyard at golden hour

The Wine Bros

& Their Broads

Two lovable Sicilian-American wine fanatics from the Bronx stumble through the sophisticated world of wine while staying aggressively loyal to their working-class roots, tracksuits, and terrible instincts.

ComedySitcom30 MinMockumentary
The Pitch

It's The Sopranos
meets Sideways.

A high-status world. Two low-status guys who refuse to act like they don't belong. And the two women who keep score from the leopard-print sidelines.

Genre

Comedy. Old-school sitcom energy with mockumentary confessionals stitched in.

Tone

Rapid-fire insults. Fish-out-of-water. Warm under the chaos. Loud, loyal, terrible at wine.

Format

30-minute episodes. Self-contained capers tied to a season-long arc that ends in cheese.

Engine

Drop two guys with zero refinement into the most refined rooms on earth and let the room react. Wineries. Galas. Fancy restaurants. Tuscany. Manhattan parties. Always with the boxed wine.

Why It Works

Tony is wrong about everything. Vito is dry about everything. Maria and Gina are smarter than both of them combined. The audience gets to feel sophisticated and stupid at the same time.

Bronx Sicilian-American Tracksuits Wine Cheese Gabagool
The Family

Four Leads. One Bottle.

Two guys who think they belong, two women who actually do, and a vineyard full of people learning to fear the sound of "Yo, pour it up baby!"

Tony character reference sheet
Tony
The Loud Alpha Wine Bro

"That's how we do it. You know what I'm sayin'? Pour it up, baby!"

AgeLate 30s / Early 40s
BaseNapa Valley, CA
LoudConfidentWrongBurgundy VelourCharismatic
Vito character reference sheet
Vito
The Dry-Witted Smooth Operator

"I don't follow the rules. I just know the right ones to break."

AgeEarly to Mid 40s
VibeModern-Day Vineyard Estate
DeadpanLoyalCream GucciSmoothSharp
Maria character reference sheet
Maria
The Sharp-Tongued Queen of the Double Date

"Tony, you're from the Bronx." / "Emotionally, Maria, I'm from Sicily."

AgeLate 30s / Early 40s
SignatureLeopard, Red Lips, Gold
WittyFlirtatiousLoyalCompetitiveRazor Sharp
Gina character reference sheet
Gina
The Glamorous Straight-Shooter

"Vito thinks tannins are from sunbathing."

AgeLate 30s / Early 40s
SignatureCream Satin, Gold Hoops
Self-AssuredWittyStraightforwardUnbotheredStylish
Character Profiles

The Long Pour.

A deeper look at who they are when the cameras are off, the corks are pulled, and nobody is pretending to be anything but loud, loyal, and Sicilian.

Tony
The Loud Alpha Wine Bro

Tony is the kind of guy who walks into a Michelin-starred dining room and asks if they have ranch. He genuinely believes he is the most sophisticated man in any room he enters. He is wrong about this and a thousand other things, and he says all of them at full volume. Underneath the velour and the gold chains is a sweet, slightly insecure guy from the Bronx who just wants respect, a good glass, and his crew at the same table.

  • Personality. Loud, confident, charismatic, deeply loyal, and hilariously wrong about almost everything technical.
  • Story Role. The engine of every disaster and the heart of every reunion. Plot starts when Tony opens his mouth.
  • Visual Look. Burgundy velour Adidas-style tracksuit, white ribbed tank, layered gold chains, aviators, white sneakers.
  • Quirks. Calls every woman over thirty a "classy broad" as a sign of respect. Mispronounces every wine name with absolute conviction.
  • Motivation. To be taken seriously by the wine world without changing a single thing about himself.
Vito
The Dry-Witted Smooth Operator

Vito is what happens when a kid from Arthur Avenue gets a Gucci tracksuit and a sense of timing. He is calmer than Tony. He is sharper than Tony. He is also exactly as wrong as Tony, he just delivers it with a straight face and a sip. He plays the straight man because the world cast him in the role and the world is usually right. He has the loyalty of a soldier and the patience of a saint, and Tony tests both daily.

  • Personality. Witty, deadpan, smooth, fiercely loyal, low-key sharper than he lets on.
  • Story Role. Tony's anchor and translator. The only thing keeping the boat upright in any given scene.
  • Visual Look. Cream Gucci-style tracksuit with red and green stripe, white tank, gold chains, aviators, white sneakers.
  • Quirks. Pretends to understand "earthy undertones." Rarely raises his voice. Always gets the last word.
  • Motivation. A quiet, expensive life. Good wine, good food, no drama. Tony keeps making this difficult.
Maria
The Sharp-Tongued Queen of the Double Date

Maria is a leopard-print earthquake. She walks into rooms like she has already won an argument no one else knew was happening. She loves Tony with the focused intensity of someone who has personally chosen a project and intends to see it through. She is a sharper conversationalist than every sommelier the boys try to impress, and she does not let them forget it. She is the show's referee, its punchline machine, and its emotional ballast all at once.

  • Personality. Witty, flirtatious, unapologetic, competitive, loyal to her people. Reads Tony's mind faster than Tony does.
  • Story Role. The truth-teller. The woman who keeps Tony tethered to reality without ever clipping his wings.
  • Visual Look. Leopard-print mini dress, strappy black ankle heels, gold pendant necklace, gold cuff bracelet, statement ring, bold red lipstick.
  • Quirks. One raised eyebrow can derail an entire scene. Switches into Italian when she wants the boys to know she means it.
  • Motivation. A beautiful, loud, well-dressed life with a man she keeps having to civilize.
Gina
The Glamorous Straight-Shooter

Gina sees right through every act in the room. She is unbothered in a way that takes other people years of therapy to fake. She and Vito understand each other in glances. She does not raise her voice because she does not have to. She is the calm in the leopard storm, the second half of the double-date dynamic, and the sharpest observer at every table.

  • Personality. Confident, witty, straightforward, loyal to her inner circle. Refuses to be impressed.
  • Story Role. The audience surrogate. The eyes in the back of the show's head.
  • Visual Look. Cream satin cowl-neck mini dress, strappy gold heeled sandals, monogram canvas shoulder bag, layered gold necklaces, gold hoops.
  • Quirks. Side-eyes that could end careers. Tells the truth in two-word sentences. Always wins the unspoken argument.
  • Motivation. A life of good company, good food, and zero nonsense. Vito provides the company. The nonsense, mostly Tony.
The Dynamic

The Double Date Engine.

The show runs on two couples who keep showing up in the same restaurants, the same vineyards, and the same arguments.

Tony & Maria
Loud meets sharper. He talks. She wins.
&
Vito & Gina
Cool meets cooler. Two unbothered people raising one eyebrow at the world.
Story

The Episodes.

Each episode drops the family into a new high-end environment they have no business being in. They survive. The room does not. Tap any episode to read the full scene.

Reference Materials

The Storyboards.

Production-ready scene boards. Tap any panel to view full size.

Storyboard 1 - Napa Valley Winery Tour - Page 1 of 2
Storyboard 1 / Page 1 of 2
Episode 1: Napa Valley Winery Tour
Storyboard 1.2 - Napa Valley Winery Tour - Page 2 of 2
Storyboard 1.2 / Page 2 of 2
Episode 1: Napa Valley Winery Tour
Storyboard 2 - The Wine Store Showdown
Storyboard 2 / Single Scene
The Wine Store Showdown
Voice & Comedy DNA

How They Talk.

The voice is loud, loyal, and three glasses deep at any given moment. Insults are affection. Wine words are weapons. Nobody apologizes for anything.

Pour it up, baby. Tony
That's a donkey, Einstein. Vito
Emotionally, Maria, I'm from Sicily. Tony
Relax. Rich people love irony. Vito
Running Gags

The Bits.

No. 01
Mispronouncing wine names with absolute confidence.
No. 02
Bringing food into rooms that explicitly forbid food.
No. 03
Calling sophisticated women "classy broads" to their faces.
No. 04
Confusing expensive wine for cough syrup, olive oil, or cooking wine.
No. 05
Vito pretending to understand "earthy undertones."
No. 06
Tony saying things in fake Italian to flirt with strangers.
Sample Scene

The Verbal Sparring.

INT. WINE SHOP. DAY.
TONY:This bottle got a horse on it.
VITO:That's a donkey, Einstein.
[A BEAT.]
TONY:At least I didn't serve cooking wine at a wedding.
VITO:People drank it.
TONY:Because they were trapped in the reception hall.
Look & Feel

The Aesthetic.

Burgundy velour against cream silk. Gold chains under Tuscan light. The Bronx and Napa, in the same frame, refusing to acknowledge they're different places.

#4A1A1F
Burgundy Velour
#F5EDE0
Cream Silk
#C9A961
Chain Gold
#3D4A2A
Vineyard Green
Pattern
Leopard
Bodoni
Moda.
  • Editorial display serif for titles. Italian magazine energy.
  • Hand-drawn script for catchphrases and on-screen quotes.
  • Clean grotesque body text so the joke does the work, not the typography.
  • Title cards stamped like wine labels. Full of fake awards.
  • Soundtrack: Rat Pack standards, opera, doo-wop, Bronx hip-hop. In that order. In the same scene.
Bonus Reel

The Tony Dictionary.

A reference guide for everything Tony has ever confidently misexplained at a tasting.

Tannins
Real DefinitionThe compounds that give wine its dryness and structure. Comes from grape skins, seeds, and oak.
Per Vito"Tannins is what you get when you sunbathe too long, Maria."
Bouquet
Real DefinitionThe aromatic compounds released when wine is swirled, often associated with aging.
Per Tony"You bring a bouquet to a date. Why is it on the menu?"
Earthy Undertones
Real DefinitionNotes of soil, mushroom, forest floor, or minerality detected on the palate.
Per Vito"Yeah I get the earthy undertones. Tastes like Uncle Sal's basement. Lots of it."
Decant
Real DefinitionTo pour wine slowly into another vessel to separate it from sediment and aerate it.
Per Tony"You don't decant a Tuesday wine. You drink it. Stop showing off."
Sommelier
Real DefinitionA trained and knowledgeable wine professional, typically working in fine restaurants.
Per Tony"That's the guy with the cup around his neck. He's judging you. Don't make eye contact."
Vintage
Real DefinitionThe year the grapes were harvested. Indicates the wine's age and the conditions of that growing season.
Per Vito"Vintage means old. Like my tracksuit. Doesn't mean it's better. Just means it's been around."
Interactive

Pull The Cork.

Click the button. Get a random line from the family. Refresh the night.

"You smell that, Vito? That's the smell of fermented grapes."
- Tony, Episode 01
Where It Goes

And When The Wine Runs Out...

"We've tasted every wine there is. And misunderstood all of them."
The Wine Bros are hanging up the corkscrew. The next chapter is dairy.

CHEESE.

Stay close. The pilot is coming. Mozzarella has feelings.